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PepsiCo commits to raising US recycling rates

PepsiCo has announced its intent to promote higher rates of beverage container recycling in the US, as one of a series of goals and commitments it published spanning business performance, nutrition, environmental sustainability and the well-being of employees.

The commitment was developed in cooperation with Boston-based Walden Asset Management and San Francisco-based As You Sow.

Walden Asset Management and As You Sow jointly offered the following statement in response to PepsiCo's commitment: "We commend PepsiCo's public support of an industry-wide beverage container recovery goal, its support of an incentive-based recycling service, its commitment to leadership on use of recycled content packaging, and its commitment to stakeholder dialogue."

In order to promote higher rates of beverage container recycling, PepsiCo intends to:

• Work with other US industry leaders in support of programmes and policies that effectively increase recycling.

• Develop innovative US retail customer and consumer programmes that support the recycling of beverage containers.

• Partner with its US bottlers, communities, suppliers, governmental entities and non-governmental organisations in support of innovative efforts to encourage increased recycling.

• Help educate consumers on the environmental need to and efficiency of recycling.

• Continue to ensure its primary beverage packaging (aluminium, glass, PET) is easily recyclable in US recycling systems.

• Continue to be the industry leader on the use of recycled content in its primary beverage packaging to ensure a market for recycled beverage containers.

Source: PepsiCo Publishes Commitment to Raise U.S. Beverage Container Recycling Rates (March 25, 2010)